Brady Corporation acquires TruMed Technologies, Inc.

MILWAUKEE and MINNEAPOLIS (October 20, 2005)--Brady Corporation (NYSE:BRC), a world leader in identification solutions and precision die-cut materials, today announced that it has acquired TruMed Technologies, Inc., Burnsville, Minn. Terms of the transaction were not disclosed.

TruMed Technologies, founded in 1994, is an established converter of disposable products and components for manufacturers in the medical device, diagnostic, personal care and industrial markets. Specializing in process design and engineering, TruMed integrates printing, laminating, die cutting, assembly and in-line packaging for healthcare products including blood glucose test strips, electrodes, wound closures and dressings, transdermal patches, cosmetic patches, hydrogel pads, defibrillator pads and other medical supplies. The company is FDA Drug & Device registered.

"The acquisition of TruMed increases our presence in the healthcare market, particularly accelerating our growth in medical converting by delivering expertise and focus to this strategic market opportunity, and expanding our manufacturing capability and customer reach," said Scott Hoffman, Brady vice president, global die-cut operations.

"Brady brings us a global infrastructure and resources to further grow our business," said TruMed founder and President Katy Trudeau. "In addition, we share a business culture of customer focus, quality and integrity, and we look forward to working with the Brady team to deliver even more value to our customers."

Brady Corporation is an international manufacturer and marketer of complete identification solutions and specialty materials that help customers increase safety, security, productivity and performance. Its products include high-performance labels and signs, printing systems and software, label-application and data-collection systems, safety devices and precision die-cut materials. Founded in 1914, the company has more than 300,000 customers in electronics, telecommunications, manufacturing, electrical, construction, education and a variety of other industries. Brady is headquartered in Milwaukee and employs nearly 4,500 people in operations in the United States, Europe, Asia/Pacific, Latin America and Canada. Brady's fiscal 2005 sales were approximately $816 million. More information is available on the Internet at www.bradycorp.com and www.trumedtech.com.

This news release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 Ð that is, statements related to future, not past events. In this context forward-looking statements often address our expected future business and financial performance, and often contain certain words such as "expect, anticipate, intend, plan, believe, seek, will, or may." Forward-looking statements by their nature address matters that are, to different degrees uncertain. For us, uncertainties arise from future financial performance of major markets we serve which include, without limitation, telecommunications, manufacturing, electrical, construction, laboratory, education, governmental, public utility, computer, transportation; future integration of and performance of acquired businesses; fluctuations in currency rates versus the US dollar; technology changes; interruptions to sources of supply; business interruptions due to implementing business systems; and numerous other matters of national, regional and global scale, including those of a political, economic, business, competitive and regulatory nature and those identified in reports we file with the SEC. These uncertainties may cause our actual future results to be materially different than those expressed in our forward-looking statements. We do not undertake to update our forward-looking statements.

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